Brand, bar, Restaurant Collaborations
Let's Shake Things Up
And stand Out From the Pack
In today’s hospitality landscape, unforgettable experiences and engaging content are just as essential as great drinks. Guests want to feel connected—to the story behind the bar, the craft behind each cocktail, and the personality of the brand they’re interacting with. At Ice & Alchemy, I help bars, restaurants, and beverage brands elevate that connection through immersive activations, compelling visual content, expert-driven guest shifts, and hands-on mixology classes that spark genuine excitement. Whether you’re looking to boost foot traffic, refresh your brand presence, or create buzzworthy moments that live on social media, I bring the strategy, creativity, and execution to make it happen.
Visual Content
Branded Content Creation for Hospitality & Lifestyle Products
Ice & Alchemy partners with liquor brands, bar-tool companies, and other hospitality-focused products to produce high-end branded content—ranging from polished photoshoots to cinematic video shoots designed for social media, websites, and digital marketing campaigns. With deep industry expertise and an eye for elevated aesthetics, I create scenes that authentically showcase your product in action: cocktails being crafted, tools being used with intention, and guests experiencing the atmosphere your brand represents. Every deliverable is designed to be visually compelling, story-driven, and optimized for engagement—helping your brand stand out in an increasingly competitive market.
Guest Shifts
Driving Visibility & Revenue
Josh's guest Bartending shifts give bars and restaurants an immediate boost in energy, visibility, and sales. By promoting the event to Ice & Alchemy's audience and creating irresistible, elevated cocktails onsite, I help bring new guests through the door while enhancing the experience for your regulars. These takeovers generate share-worthy moments, increase engagement on social media, and create a spike in bar sales—all while showcasing your venue in the best possible light.
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Keep the Recipes!
You can opt to bundle a Guest Shift into a menu update! With this option, in addition to the guest bartending shift, Josh will provide you with the recipes, training materials, and order lists for the cocktails he showcases at your bar. Your regulars and new guests will get to continue to sip the new cocktails night after night!
Brand Activations
Tradeshows, Popups, Distillery Tours
Ice & Alchemy creates immersive brand activations that bring your product to life through storytelling, sensory engagement, and world-class cocktails. From thoughtfully crafted menus to visually striking bar setups, Josh helps brands deliver unforgettable touchpoints that deepen guest connection and amplify market presence. Whether you're launching a new SKU or strengthening brand loyalty, he creates activations that feel premium, intentional, and unforgettable.
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Inviting Josh on a distillery tour creates a powerful opportunity to showcase your brand’s story through immersive, behind-the-scenes content. He highlights craftsmanship, production methods, ingredient sourcing, and the personalities behind the spirits—bringing your brand to life with high-quality photos, videos, and engaging storytelling. This type of authentic, insider perspective resonates strongly with consumers and industry professionals alike, helping drive brand visibility, deepen loyalty, and inspire new business through strategic social media sharing and cross-promotion.